Industrial Heritage

About the Factory
Poonel Industrial Group began its operations in 1977 under the leadership of the late Davood Deyheemi, manufacturing pre-fabricated houses and employing fifty people. After fifteen years, operations were expanded and moved to the current location in Pakdasht as an integrated compound consisting of seven factories with a labor force of over 600 people, producing construction materials.
The production lines at Poonel Industrial Group along with all operations ended in 2010.
Today 17 acres of land are being converted into new spaces and venues for vi- sual arts, shared workspace and production, and agriculture.

What remains implies an aspiration so rare these days. The relics indicate a most productive people, willful and determined towards development and prog- ress. Among the industrial objects that have survived, there lie stories that the viewer can decode and review. Memory is now damaged, and what one can do is to meticulously study the remains. In this project, one

can think of the factory as an infrastructure or a dynamic material that the artist has used to create art and fresh interpretations.

Pooya Aryanpour